As an award-winning marketing and PR veteran, I have always tried to give back in some way to a good cause. Whether I was running my agency and helping non-profits, or providing pro-bono services for various projects at my daughter’s school, I always knew the importance of giving back.
There are countless good causes always needing a hand. However, it wasn’t until the last few years that I made an important decision to focus pro-bono and volunteer time on causes that were close to my heart – both for personal reasons and to ensure that my energy and expertise would really be targeted to make a difference.
In the spring of 2015 I reached out to the Samuel Waxman Cancer Research Foundation. I wanted to learn more about the organization and their work. I sat down with Marion Waxman who, with her husband, has been at the helm of SWCRF for almost 40 years. Her passion was contagious: a few cups of coffee later and I was part of A Hamptons Happening marketing team. A Hamptons Happening brings together leaders from the worlds of cuisine, business and fashion to raise money in support of cutting-edge cancer research. The 2015 event broke all previous fundraising records, bringing in more than $500,000 for the SWCRF.
By August, I had agreed to be the co-chair for A Hamptons Happening 2016. I consider it an honor to be working with such an amazing group of people and we are well on our way now planning for 2016 – an amazing time for the organization as they also are celebrating their 40th anniversary as a Foundation.
A Hamptons Happening
Learn More: 2016 Hampton’s Happening Event
Contact me if you’d like to be involved with the event.