A seasoned marketing and communications professional, Karen Amster-Young has over two decades of experience. She was the founder and CEO of Amster-Young Public Relations, Inc. (AYPR), an award-winning agency she built for over a decade. Amster-Young is known for her strategic approach to communication challenges. Focusing on the lifestyle space, her experience cuts across many industries including food and beverage, hospitality, and leading consumer products. AYPR was also known for its award-winning work in the consumer design and home arena, representing high-end brands in the wallpaper and tabletop space. Karen was one of the top “Forty PR Stars under Forty” and has been featured in numerous industry media outlets for her leadership and expertise.
Ms. Amster-Young’s career began at Citibank, N.A. in communications. She later joined Ketchum Public Relations in New York, one of the nation’s top ten public relations firms before launching her own company. Since leaving her eponymous agency, Karen has been representing select clients as a strategic advisor, currently with Sabrina Levine Communications. Additionally, as a seasoned new business generator she often assists agencies in identifying and securing clients.
Ms. Amster-Young is also a journalist for prominent media publications; her interviews with influencers and newsmakers have been published in numerous media outlets, predominantly in the Hamptons, including James Lane Post, Hamptons magazine and Dan’s Papers among others. She is also an accomplished personal essay writer whose work has been published in the New York Times, Insider.com, Sheknows.com, and more.
An avid entrepreneur, Ms. Amster-Young is always passionately seeking exciting business opportunities. Her non-fiction book, The 52 Weeks (Skyhorse Publishing), co-authored with Pam Godwin, is sold on Amazon and other major book sites after an initial tour that included national and local appearances on media outlets nationwide.